Show me the money!
The legal privileges of a
professional journalist pale, however, in comparison to the
financial benefits. The report calls for significant public
subsidies for journalism―or rather, for professional
journalists and their employers. This would give
professional journalists yet another undue advantage over
their competitors. But the real danger is the obvious one,
which even the report itself acknowledges: state funding for
the media implies state control of the media.
To pre-empt this
critique, the authors propose channelling the funds through
arm’s length bodies such as the Quebec Press Council or
boards made up of professional journalists. This is a poor
solution. For one, the state can still manipulate the amount
of the subsidies to influence reporting. Even the mere
threat of cuts can be enough to “whip
[journalists] into shape.” Moreover, the members of such
a body have to be selected somehow and will be accountable
to whoever picks them.
Friends of
public broadcasting know that direct government
involvement is a bad idea. Conversely, though, if they are
chosen by another group―say, their journalistic peers―then
they will answer to those voters alone and be unaccountable
to the people footing the bill. If the subsidies fail to
produce the desired result, there will be no corrective
mechanism. The first scenario is an affront to liberty, the
second an affront to taxpayers―and to journalism, given the
lack of any incentive to ensure that the money is spent
wisely.
While the report
discusses state supports for journalism in France, Sweden,
Belgium and the US―and existing programs in Canada and
Quebec―it does not try to demonstrate that those policies
improved the quality of journalism. Perhaps the authors feel
that public subsidies are guaranteed to work well.
Unfortunately,
experience
suggests
otherwise.
The report also suggests
a variety of indirect subsidies for professional
journalism: emulating a French program that provides anyone
aged 18 to 25 with one newspaper a week; arranging for
schools to receive newspaper subscriptions at no cost;
public bursaries for journalism internships in rural areas;
no-charge access to court dockets for professional
journalists; tax credits for independent media that hire
professional journalists; and the right for a professional
journalist whose employer changes its editorial stance to
quit and receive up to 52 weeks of salary if that change
could harm her “honour, reputation or moral interests.”
The list is extensive and
ranges from the transparent (guess who pays for the free
newspapers?) to the obnoxious (why do journalists alone
deserve free access to court files?). Buying newspapers for
all those eager students and young adults is just as
problematic as a direct subsidy. After all, who decides
which newspapers get the free ride? While a tax credit may
improve corporate balance sheets, it may not encourage new
hiring as tax credits often seem to reward people for what
they were
already
going
to
do. And as for the right to get paid after quitting over
an editorial dispute, French law recognized it in 1936. Has
it strengthened the profession? The authors felt no need to
tell us.
The questionable recommendations go beyond matters of status
and money. Lamenting the quality of French in the media, the
report suggests mandatory linguistic training in journalism
schools and annual language courses to maintain professional
journalist status. Having just insulted every francophone
journalist in the province―and their employers, who are
apparently unqualified to assess their employees’ language
skills―the authors veer into the surreal, asserting that
“mastery of the French language is an indissociable quality
from the journalistic profession.” That would be news to the
Montreal Gazette, the Montreal Mirror, the
Sherbrooke Record, the CBC, CTV, Global, CHOM, CJAD, and
every other English-language media outlet in Quebec.
Another requirement for
professional journalist status would be to obtain annual
continuing education credits. Many professions have similar
requirements, but whether in
law,
accounting,
medicine or
generally, the objections are usually the same: you can
mandate attendance but not learning, and the costs create
yet another entry barrier to the profession. Individuals who
want to stay current will do so anyway, while those who
don’t can be dragged into a classroom in body, but not in
spirit. And given the paramount need to accumulate a certain
number of hours to maintain accreditation, courses are
likely to attract practitioners based on cost per credit
rather than actual utility. Online or self-study courses can
ease the financial burden, especially for those in rural
areas, but short of administering pop quizzes, it is
impossible to know whether or not the person actually sat in
front of his computer or read the textbook.
Incidentally, the
report’s lead author,
Dominique Payette, directs the graduate journalism
program at Laval University. Dr. Payette is doubtless
sincere in believing that every journalist in Quebec would
benefit from her tutelage (and that of her colleagues), but
it’s a happy coincidence that strengthening journalism also
means strengthening her institution’s balance sheet, as it
offers a range of continuing education options.
In fairness, the report includes a few excellent
suggestions, such as mandating online publication of as many
government documents as possible, requiring municipalities
to release the agenda of each council meeting 48 hours in
advance and forcing municipal councils to allow the
recording and publication of their meetings. Unfortunately,
these are exceptions to the rule―the general thrust of the
report is: “Give us money and privileges.”
Journalism, perhaps more
than any other profession, requires absolute independence
from the state and the lowest possible barriers to entry. In
fact, if the concentration of media ownership is truly as
worrisome as Dr. Payette
says it is, the worst possible thing we could do is make
it harder for aspiring journalists to join the trade.
For the government to co-opt the profession and create a
protected caste of journalists is abhorrent in a free
society. The report’s authors are not blind to the risks
that their proposals entail, but they dismiss them far too
easily. Even more depressing is their eagerness to imitate
policies adopted elsewhere, contrasted with their total lack
of curiosity as to the empirical data that those experiments
have produced. Before we ape aspects of the French, Belgian,
Swedish or other models, should we not consider how
successful they have been?
Their rush to regulate
and subsidize suggests that the authors genuinely believe
that intent is reality. If the law promises some benefit or
prohibits some danger, that is all the reassurance we need
that the risks are few and the rewards many. In reality,
there is little evidence that
this is so. Even if the report’s authors mean well, the
road to hell may truly be paved with their good intentions.
The fourth estate―the public’s watchdog―must be kept as
separate from the halls of power as possible.
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